Newsletter
A newsletter is the perfect tool to offer personal, relevant and
anticipated messages to clients. The three essentials to establish
concessions from the clients. Some of the benefits include:
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Quicker and cheaper to create than offline direct
communication.
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Targeting according to user preferences
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Personalized with prospects name and information
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Immediately trackable and measurable
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Establishing a further exchange of information
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The "viral" factor - as email can be forwarded by the user
The aim is to have a highly loyal client base; client
defection must be low, and the repeat sales must be high.
Newsletter require the clients have opted into the list. We
provide a range of opt in newsletter services. They include:
Newsletter Consultancy
Enclick provides consultancy services to help you gain
maximum benefit from opt in newsletter initiatives. This
includes contact database integration, contact acquisition,
contact retention, targeting and segmentation as well as
campaign creatives, deployment and measurement.
Email Sourcing
Through its own resources and those of
its trusted partners, Enclick acts as your mailing list broker -
sourcing rented lists that match the profile of your targeted
market. The focus is on opt in matching. Enclick reviews the
content, manages the mail-outs and reports on results.
Newsletter Copywriting
Using its in-house copywriters
with extensive editorial and marketing skills, Enclick can maximise
the textual content of your opt in newsletter initiatives for
greatest effect
Newsletter Creatives
Using its in-house designers and copywriters, Enclick
can create effective plain text and/or HTML content for delivery by
email. In addition, Enclick can create custom web-based "landing"
sites and pages focused on the campaign content.
Newsletter Management and Delivery
Enclick uses cutting-edge technology to manage and deliver
your opt in newsletter campaigns.
Newsletter Usage Reporting
Enclick analyses and reports on usage, clickthroughs, opens,
trends, subscriptions, unsubscriptions etc.
Email Acquisition
Enclick recommends the development of your own mailing list
through a more complete permission marketing program.
For a free appraisal, advice or a consultant visit, please call one of our offices or
fill in a Contact form now! .
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